Digital out-of-home penetration in Great Britain 2020-2023

Published by Statista Research Department, Mar 11, 2024
In the second quarter of 2023, 38.54 million unique individuals saw digital out-of-home ads in Great Britain. A year earlier, the figure stood at 37.86 million. This constitutes a growth rate of five percent year on year.

Weekly reach of digital out-of-home (DOOH) screens in Great Britain from 1st quarter 2020 to 2nd quarter 2023 (in millions)

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Release date

March 2024

Region

United Kingdom (Great Britain)

Survey time period

Q1 2020 to Q2 2023

Age group

15 years and older

Supplementary notes

Figures have been rounded.
Figures for Q2 2022, Q3 2022, and Q4 2022 not provided by the source.
Date of publication not provided by the source.

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Digital out-of-home advertising in the UKAdvertising in the UKDigital marketing in the UKOut-of-home advertising in the UKInfluencer marketing in the United Kingdom (UK)
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